Best of Technology: Success by Necessity - Solving Todays Dental Margin Compression

How advances in tech and turn-key orthodontic services make dentists more money with empty chairs.

By Joseph Malfettone, Director of Brand Communications & Positioning, PerfectFitOrtho

Its no secret that todays post-covid world hasnt been kind to the general dental industry. A mixture of increased costs, decreased reimbursement from insurance and high employee turnover have created a margin compression wherein the rise in dental salaries have paled in comparison to the costs of doing business.

At the same time, the orthodontic industry is experiencing a renaissance. This year alone, the global clear aligner market is projected to grow from 3.8B to 4.66B. Clear aligner brands have also grown, with 75 different entities entering the market since Invisaligns introduction in 1999. This massive increase in clear aligner treatments is only the tip of an iceberg that will be emerging at a consistent rate every year through 2030.

Razor Thin Margins

In an industry where margin is mission critical, dentists have traditionally relied on chair time to ensure revenue. Yet, today, this means bucking the trends of more adaptable patient care while trying to maintain margins you can fit between your teeth.

While this may seem dire, the opportunity at hand for every general dentist is simple and groundbreaking.

Creating Better Margins With Turn-Key Orthodontics

A turn-key virtual orthodontic treatment support system like PerfectFitOrtho can instantly place the unprecedented demand for clear aligner treatments right in the hands of participating practices. General dentists can now offload the need for hands-on care in order to drive more passive revenue and beat industry margins in just three days.

Without additional education, chair time or investment, any general practice can begin offering world-class clear aligner treatments for any case type and start becoming a contender in the industrys lucrative sector for growth.

Looking to reach even more opportunities for treatment? PerfectFitOrthos turn-key orthodontic treatment support system provides automated tools and education from the beginning to increase consultations, sales and billing - leaving less for the general practices staff to manage while they seamlessly take on more cases.

Virtual Monitoring and Support

Not sure how to manage a case?

PerfectFitOrtho picks up the duties of an in-house orthodontist at scale, monitoring each case virtually. The attending orthodontist also enables doctor-to-doctor calls- giving dentists the confidence to treat from case acceptance to retainer- while performing weekly check-ins and adjustments without intervention from the practice.

Clear Results From Virtual Turn-Key Orthodontics

This combination of more hands-off treatment, streamlined sales and billing, and improved patient outcomes opens up opportunities at scale previously unseen in the general dental industry.

On average, PerfectFitOrthos systems have allowed general practices to take on 61% more case presentations and increase case acceptance by 70% (all while reducing treatment lengths to 70% less than traditional treatment plans). equaling multiples more in case revenue while helping practices earn 4x more per chair hour than the industry average.

Want to see how PerfectFitOrtho can improve your practice? Head over to PerfectFitOrtho.com/my-revenue to see your results live.